The group honored as the Advance Professionals wrote the book on live event promotion and management. Since the early days of P.T. Barnum it has been the work of those who executed the tour planning, marketing, advertising , sponsorship and public relations that made the circus a financial success. The circus is equal parts art and commerce. Nothing happens unless a ticket is sold. In the world of show business, without business there is no show.
Many alumni of this group have gone on to become successful entrepreneurs, agents, show producers, marketing and pr agency owners, sports and entertainment executives and venue managers. You will find them in leadership roles of media companies, major league sports (NHL, NBA, MLB, MLS), ticketing companies, concert and talent management, theme parks, fairs and expositions, cultural arts and non profit philanthropic organizations. The universal ties that bind the group is the collective shared learning experiences gained while working for the circus.
This is the biography of Adam Mehl, a member of the Advance Professionals group induction.
Adam Mehl: Architect of Musical Fusion and Marketing Maven
In the tapestry of entertainment and marketing, Adam Mehl emerges as a luminary whose journey intertwines the realms of music, media, and brand elevation. His career dawned as an Advance Professional at Ringling Bros. and Barnum & Bailey Circus, within the corridors of Feld Entertainment’s Chicago office. Swiftly distinguishing himself, Adam assumed a pivotal role in curating Hispanic language shows, swiftly becoming the linchpin for Latin-themed events.
His astute vision propelled the integration of up-and-coming Spanish-language musical acts, serving as a prelude or finale to the enchanting spectacles at the Greatest Show on Earth. Chicago served as the proving ground for his innovative concept, which burgeoned nationally, transforming into the hallmark of successful Spanish-language promotional nights. Collaborating extensively with Spanish language media partners – encompassing radio, television, and newspapers – these nights evolved into unparalleled successes, echoing across the country.
Transitioning to CBS RADIO, Adam specialized in integrated media, marketing, and orchestrating extraordinary events. His tenure later expanded to include a stint with the Dallas Mavericks NBA team, steering the careers of pop acts Bean and Diamante before pivoting his focus back to the Spanish-language market.
Recent years witnessed Mehl at the helm, guiding the meteoric rise of Latin superstar singer and rapper, Justin Quiles. Renowned for engineering the blueprint that catapulted Quiles onto the global stage, Mehl’s strategic acumen and insight have garnered widespread acclaim. Additionally, his role as Executive Director at the “L” Festival under Universal Music Group underscored his multifaceted talents and his unerring ability to navigate the complex terrain of the music industry.
Reflecting on his trajectory, Mehl attributes his triumphs in the music industry to the foundational lessons gleaned during his tenure as an Advance Professional.
As articulated in Adam Mehl’s LinkedIn profile, his narrative emerges as that of a proven marketing and business luminary, adept at weaving together revenue generation and brand elevation on both a national and local scale. His expansive skill set encompasses marketing, sales, advertising, sponsorships, and public relations, interlaced with a profound vertical expertise in music, media, sports, and entertainment. Mehl’s illustrious career highlights his knack for steering talent, leading teams, managing budgets, and seamlessly delivering high-impact results across diverse markets, transcending boundaries and resonating with audiences at large.